Check How Bowl Appetit Scales up their Brand with Penflock
Company : Bowl Appetit
Country : India
Service : Brand Guidelines, Marketing Colleterals
"If Penflock’s goal was to help creators like me have support they nailed it."
CEO-Sunshine School
Bowl Appetit is a newly opened Chinese restaurant based in Chennai, offering an exquisite variety of authentic Chinese cuisine. With a focus on delivering high-quality food and a memorable dining experience, Bowl Appetit aims to become a favorite spot for Chinese food lovers in the city. As a new entrant in the competitive restaurant market, Bowl Appetit needed a strong brand identity to attract and retain customers.
Objective :
Bowl Appetit sought to establish a compelling brand presence that would distinguish them from other restaurants and resonate with their target audience. The primary objectives were:
- To design a unique and eye-catching logo that embodies the essence of their brand.
- To create a comprehensive menu card that highlights their delicious offerings in an appealing manner.
- To design professional business cards that would leave a lasting impression on customers and partners.
- To develop an attractive food truck wrap design to enhance their mobile visibility and reach.
- To design functional and visually appealing packaging for their food bowls, ensuring an excellent customer experience from presentation to consumption.
Solution :
Bowl Appetit partnered with Penflock to achieve their branding and marketing objectives through our expert design services. Our approach included the following steps:
1. Logo Design:
- We created a distinctive logo that captures the essence of Bowl Appetit’s authentic Chinese cuisine. The logo design focused on modernity, cultural elements, and appetizing appeal, using colors and typography that are both inviting and memorable.
2. Menu Card Design:
- We designed an attractive and easy-to-navigate menu card that showcases Bowl Appetit’s diverse offerings. The menu design included appetizing images, clear descriptions, and a well-organized layout to enhance the customer experience.
3. Business Card Design:
- We developed professional business cards that reflect Bowl Appetit’s brand identity. The cards featured the new logo and branding elements, ensuring a cohesive and professional appearance.
4. Food Truck Wrap Design:
- We designed a vibrant and eye-catching food truck wrap that enhances Bowl Appetit’s visibility on the streets. The design included the logo, branding elements, and mouth-watering images of their cuisine to attract potential customers.
5. Packaging Design:
- We created functional and visually appealing packaging for their food bowls. The packaging design focused on practicality and aesthetics, ensuring that the food remains fresh and looks appealing during delivery.
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Designs Delivered
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Work Streams
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Hours Saved Every Month
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Outcome:
Bowl Appetit was extremely satisfied with the results delivered by Penflock. The new logo effectively represented their brand, reflecting their focus on authentic Chinese cuisine and quality dining experience. The menu card, business cards, food truck wrap, and packaging design all met their expectations and provided a cohesive and professional brand identity.
The timely delivery and high-quality design services met all of Bowl Appetit’s requirements, providing them with a robust and appealing brand presence. This strong visual foundation has helped Bowl Appetit attract new customers, enhance
their dining experience, and establish a prominent presence in the Chennai restaurant market.
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